Jun 10 2014, 11:01am CDT | by Ahmed Humayun
We understand why Americans would never be interested in soccer and it has been established over and over again that they never will. Probably because they think that there are too many other “interesting” sports such as baseball, basketball, hockey and American football to cheer for and enjoy. But it looks like that the Latin American supermodel Adriana Lima has had a change of minds and she doesn’t care what everyone else is interested in.
Known popularly as Victoria's Secret Angel, she has become the lust-worthy centerpiece of Kia's campaign for this year’s FIFA World Cup which is going to happen in Brazil and is already stealing the hearts in its full glory.
You might be wondering what Kia has got to do with soccer. Well, it is the sponsor for this year’s international soccer championship and its campaign has started with a bang with two fiery ads featuring Adriana Lima. She seems to be giving her best shot to convert the Americans into soccer fans and players. It might appear to be a losing battle to begin with but imagine Adriana driving around in an Optima or Sorento and not in a Mercedes or Maserati convertible. If this doesn’t make you want to watch these ads with full concentration then what will?
Ahmed Humayun is a technology journalist bringing you the hottest tech stories of the day.
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